Untangle Multi-Organizational Collaboration From Value Co-creation

Abstract

Multi-organizational collaboration is a major method for firms to jointly create value. But received research from the value-based view puts much more emphasis on value capture over value creation among organizations. This research adopts value co-creation perspective from service science to propose a framework to address (1) the variety of value that can be created, and (2) key factors making multiple organizations co-create value. Theoretically, this paper provides a potential solution to untangle success factors of multi-organizational collaborations. Specifically, value co-creation perspective opens an alternative lens to investigate why organizations collaborate when they are not controlled by organizational hierarchy. Practically, this paper reflects how collaborations with other organizations could be evaluated from a non-competition-oriented manner to achieve better collaboration performance.