Study on Export-oriented Enterprises’ Improvement of Competitive Capacity Based on Cost Advantage

Xingwu Yu, Weixing Wang


For the past several years, cost advantage of production factors have always been the primary motive of export-oriented enterprises in China and important source of their competitive capacity. However, adverse changes are taking place in cost advantage of production factors for the time being. In-depth exploration of effective tactics in the aspects of technology, marketing and management to facilitate export-oriented enterprises to acquire new cost advantage and possess new competitive capacity will have quite important practical significance.

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Journal of Management and Strategy
ISSN 1923-3965 (Print)   ISSN 1923-3973 (Online)


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